Cosmeticorexia: How girls are falling down a skincare rabbit hole

• Rising trend of excessive skincare in children: "Cosmeticorexia" describes obsessive skincare routines driven by social media influencers, with younger girls increasingly purchasing expensive products despite having healthy skin.
• Potential psychological and dermatological harms: Overuse of skincare products can damage the skin barrier, cause irritation, and contribute to body dysmorphia and anxiety in adolescents—concerns that warrant clinical vigilance.
• Importance of patient education: GPs should counsel young patients on evidence-based skincare, reinforce that healthy skin requires minimal intervention, and screen for signs of body image disturbance during consultations.

Fuelled by social media, the market for children's skincare is booming. Experts fear for the long-term impact on girls

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